Position Listing
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Position:
Library Marketing Manager
Department:
Marketing
Division:
Cookie Jar Entertainment
Location:
Toronto (King St. West)
Description:
Cookie Jar Entertainment is looking for a Global Library Marketing Manager. This position is located in Toronto, Ontario.
Responsibilities:
Drive content sales of library and key franchises through effective marketing.
Undertake a library title analysis and create and execute the growth plan which will include packaging and promoting titles for viewer consumption.
Find market and/or customer gaps in key franchises then work with TV sales to create plans to sell to customers.
Provide renewal analysis and support to TV Sales.
Develop a current and new customer database for marketing purposes.
Overall management and execution of customer and consumer marketing plans relating to the library titles.
Education and/or Experience:
Undergraduate degree, MBA a plus.
5 years marketing experience, preferably with content libraries.
Other Qualifications:
Knowledgeable in online and social media marketing.
Innovative, dynamic, imaginative and independent worker.
Interested candidates should send their cover letter and resume to
jobs@cjar.com
(with subject line, "Library Marketing Manager Position").
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